n today's digital age, personal information is collected and used on a daily basis by various entities such as social media platforms, online retailers, and financial institutions. However, the collection and use of personal information must be done with transparency to protect the privacy of individuals.
Recently, the Israeli Privacy Protection Authority published an opinion on the principle of transparency in personal data collection. The opinion highlights that the right to privacy is a constitutional right derived from human dignity, as well as a civil right that expresses a person's basic freedom "to be left in peace."
The opinion states that Israeli law permits the collection and use of personal information about a person only with their consent or by legal authorization.
In both cases, the party requesting to collect and use the information must inform the subject of the information about it and provide them with data related to the collection and use of their personal information.
The opinion emphasizes that the extent of the notification and its content may be affected by various factors, including the identity of the requester, the nature of their relationship with the subject of the information, and the type and sensitivity of the information.
Furthermore, the opinion discusses the issue of information processing in technological systems, which is often carried out without detailing how the algorithm works or the information entered into it. This situation is particularly problematic in technological systems used to make decisions about a person, as it may result in the subject of the information having difficulty understanding what information is collected about them, what use is made of it, and for what purposes.
To address this issue, the opinion recommends that entities that collect personal information through automated systems have a duty to inform the subject of the information and provide them with information about the purposes of use and to whom the information will be provided.
The notice should be in clear, simple, and accessible language, given at the same time as a reference to the person, and it is recommended that it include details about the way the information is kept and the rights of the information subject.
In conclusion, the principle of transparency is crucial in personal data collection. It ensures that individuals are aware of what information is being collected about them, how it will be used, and who it will be shared with. This knowledge enables individuals to make informed decisions about their personal information and exercise their right to privacy. As the opinion emphasizes, data protection matters, and transparency is key to protecting it
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